While at Skullcandy, I was in charge of designing all of the Instagram posts that featured our sponsored athletes and artists. I also designed a some posts with the goal of experimenting with engagement with our audience. In December 2021, I ideated and executed a series of IG stories for NYE that increased engagement by 300%! Scroll down to browse just a few of my favorites of the three-post series that I designed. Make sure to click the arrows, as the first 2 posts in each set are carousels with three designed slides, and some posts are animated and need to be manually started.